The New York Newspapers Advertising & Marketing Executives

NYNAME is the organization representing the advertising and marketing professionals of New York's daily newspapers. Comprised of 53 member newspapers, NYNAME is governed by an Executive Council and administered by the New York News Publishers Association.

News

Register Now for the 2012 Conference

(NYNAME members only. NYSCMA, Inc. members click here)

2012 Conference registration now open - We are pleased to announce that registration for the Fifth Annual Sales & Marketing Joint Conference of NYSCMA, Inc. and NYNAME is officially open! The conference is set for June 10-12 at the Radisson Hotel in Corning, New York and promises to be one of our best ever. For conference information click here.

Enter the 2012 Ad Contest today - Entries are now being accept for NYNAME's 2012 Advertising Contest. The deadline for entries is Friday, March 30, 2012. For contest information click here.

NYNAME sales webinar series continues - NYNAME is once again partnering with Tim Smith Consulting in 2012 with it's year-long webinar series geared toward helping your sales staff reach their potential. These webinars are offered twice each month and are FREE to member newspapers, thanks to a grant from the New York Newspapers Foundation. For more information click here.

Members

NYNAME's membership mirrors that of the New York News Publishers Association. For a list of member newspapers click here.

Associate Members

The following companies and individuals support NYNAME as Associate Members. For information on how to become an Associate Member please contact us.

Metro-Creative Graphics - New York, NY

Gwen Tomaselli - (212) 947-5100 - gtomaselli@metro-email.com

Metro-Suburbia - New York NY

John Colombo - (212) 697-8020 - johnc@metrosuburbia.com

Robert Schoenbacher - (212) 697-8020 - roberts@metrosuburbia.com

Multi Ad - Peoria, IL

Jill Brown - (800) 348-6485 x 5376 - jbrown@multi-ad.com

Taradel - Richard, VA

Jim Fitzgerald - (804) 364-8444 - jim.fitzgerald@printanddeliver.com

Vision Data - Rensselaer, NY

Chris Wyland - (518) 434-2193 - whyland@vdata.com

Annual Conference

We are pleased to announce that registration for the Fifth Annual Sales & Marketing Joint Conference of NYSCMA, Inc. and NYNAME is officially open! The conference is set for June 10-12 at the Radisson Hotel in Corning, New York and promises to be one of our best ever.

New for this year, all attendees will be able to register online thanks to our online registration system. In addition to allowing you to register yourself and others from your newspaper or company online, our new system also gives you the choice of paying via credit card or printing an invoice to pay by check.

Once again, both NYSCMA, Inc. and NYNAME are offering separate specials allowing their members to register additional attendees from a newspaper or company at a reduced rate of $125 each (a $50 savings). These offers cannot be combined between organizations, and members should register for the conference via the appropriate organization’s website (nyscma.com for circulation or this site for advertising). But hurry, conference registration closes on May 14, 2012.

Please note that you must make hotel reservations directly with the Radisson Hotel, either by phone or online. To reserve your room by phone, call hotel reservations at 607-962-5000 and mention "NYSCMA & NYNAME Room Block" to receive our group rates (rooms start at $110 per night, plus 12% tax). Reservations can also be made online at www.radisson.com/corningny with the use of Promotional Code JSMC2. You must book your room by May 14, 2012 to take advantage of our group rates.

If you have questions about registration, hotel reservations, or the conference, please reference the links below or feel free to contact Don Ferlazzo any time at (518) 449-1667 or dferlazzo@nynpa.com.

Conference Links

Advertising Contest

NYNAME is now accepting entries for its 2012 Advertising Contest. Entries are once again being collected online, with an entry deadline of Friday, March 30, 2012. For complete rules and category descriptions please download the official Call for Entries booklet.

How to Enter

1) Log on to betternewspapercontest.com
2) Click on "Contestant Login" in the upper left corner
3) Select contest "2012 NYNAME Ad Contest"
4) Select your newspaper
5) Enter "bnc" as your temporary password, fill out your contact info,
and submit your entries online!

NOTE: You must re-register with betternewspapercontest.com each year.

Questions about the Ad Contest? Contact Don Ferlazzo any time at (518) 449-1667 or dferlazzo@nynpa.com.

Monthly Webinars

NYNAME is once again partnering with Tim Smith Consulting in 2012 with it's year-long webinar series geared toward helping your sales staff reach their potential. These webinars are offered twice each month and are FREE to member newspapers, thanks to a grant from the New York Newspapers Foundation. All lessons begin at 9 AM and last one hour.

Lesson One – Sales by Numbers and Needs Analysis Questions
Wednesday, February 15 and Tuesday, February 21st

Lesson Two – Time and Territory Management
Tuesday, March 13th and Wednesday, March 21st

Lesson Three – Prospecting that Pays
Tuesday, April 10th and Wednesday, April 25th

Lesson Four – Dealing with Negative People and Difficult Customers
Tuesday, May 8th and Wednesday, May 16th

Lesson Five – Communication Skills
Wednesday, June 13th and Tuesday, June 26th

Lesson Six – Goal Setting, Reasons Come First – Overcoming Bad Habits
Tuesday, July 10th and Wednesday, July 18th

Lesson Seven – Personality Styles
Tuesday, August 7th and Wednesday, August 22nd

Lesson Eight – The Eight Steps to a Sales Presentation
Tuesday, September 11th and Wednesday, September 19th

Lesson Nine – Handling Objections
Tuesday, October 9th and Wednesday, October 24th

Lesson Ten – How to Out Service the Competition
Tuesday, November 6th and Wednesday, November 14th

Lesson Eleven – Closing Skills
Tuesday, December 4th and Wednesday, December 12th

Lesson Twelve – Developing Marketing Campaigns
To be announced

To register your newspaper for any of the above-listed webinars, please contact Tim Smith directly at timsmith@fast.net.

History

NYNAME can trace its roots back to 1922 when the Advertising Managers Bureau of the New York State Dailies was formed. This was one year after the founding of the New York State Publishers Association. For sixty-three years, the New York State Dailies Advertising Managers Bureau as it was known, held yearly meetings, training sessions, and an annual conference. Like all organizations that evolve and grow, so too did the Advertising Managers Bureau.On June 6, 1985, at the annual Spring Conference, the membership voted to change the name to the New York Newspaper Advertising and Marketing Executives Association. On October 8, 1985, NYNAME became an official incorporated not for profit in the state of New York.

Mission

The mission of NYNAME encompasses all aspects of newspaper advertising including the training and professional development of newspaper advertising personnel, and to advance newspaper advertising to business community.

Executive Council

Officers

President: Diane Lahr-Smith, Advertising Director, Finger Lakes Times, Geneva

First Vice-President: Charmaine Ushkow, Community Relations Manager, Times Union, Albany

Second Vice-President: Debra Brunner, Advertising Director, The Post-Journal, Jamestown

Treasurer: Gregory Appel, Major & National Accounts Manager, Dow Jones Local Media Group

Delegate Council

Pamela Geskie, Advertising Director, Hudson-Catskill Newspapers, Hudson

John B. Johnson, Advertising Director, Watertown Daily Times

Konrad LaPrade, Regional Advertising Director - New York, Journal Register Company

Barbara Norton, Advertising Director, Daily Freeman, Kingston

Meredith Patton, Advertising Director, Observer, Dunkirk

Advisory Council

Michael Anderson, Advertising Manager, Cortland Standard

Doug Hill, Advertising Director, The Leader-Herald, Gloversville

Patrick Hurley, Business Development Manager, The Post-Standard, Syracuse

Contact Us

For more information on NYNAME please contact Don Ferlazzo at NYNPA at (518) 449-1667 or dferlazzo@nynpa.com.

New York News Publishers Association, Inc.
50 Colvin Ave, Suite 102, Albany, NY 12206
(518) 449-1667 ph. - (518) 449-5053 fax