CANNY

ONE CALL = 2 MILLION READERS

CANNY Line Ads

Classified Advertising Network of New York (CANNY) - For only $425 your classified ad can reach over 2 million people statewide. The network is perfect for recruiting employees, advertising business opportunities, promoting events, and selling products or services. The CANNY network includes 39 paid daily newspapers, 9 paid weekly papers, and 6 free weekly publications, with a combined total circulation of 824,466. Learn more about CANNY below.

How It Works
Your ad will run once in each participating newspaper during the week of publication (Sunday to Saturday).

Rates
$425 for 25 words or less, $15 for each additional word, $40 for title bolding

Specials

  • Buy 4, Get 1 Free - Buy four weeks and get the fifth week free (save 20%)
  • DC+CANNY Combo - Add a Daily Connection ad to your CANNY order to create a 5-day run in 31 daily papers, 25 words or less for just $750 total
  • Combine and Save - Add AdNet Online to your CANNY order and save 10% on both (up to $200)
  • Silver Platter Upgrade - Upgrade to the Silver Platter to add the weekly/community papers of New York State, including the New York City and Long Island regions, for an additional $495 (up to 25 words). Call 518-449-1667 ext. 700 for details
  • Mini-CANNY - 10 words or less for $175

Circulation and Readership Statistics*

  • Combined Total Circulation - 824,466
  • Combined Total Readership - Over 2 Million

*Statistics based on 2012 participating newspaper survey. Newspaper circulation and readership numbers are subject to change without notice.

Participating Newspapers
Your ad will appear once in each of the following publications:

CANNY Map

Paid Daily Papers (39)

  • Albany, Times Union
  • Amsterdam, The Recorder
  • Auburn, The Citizen
  • Batavia, The Daily News
  • Binghamton, Press & Sun-Bulletin
  • Canandaigua, The Daily Messenger
  • Catskill, The Daily Mail
  • Corning, The Leader
  • Cortland, Cortland Standard
  • Dunkirk, Observer
  • Elmira, Star-Gazette
  • Geneva, Finger Lakes Times
  • Glens Falls, The Post-Star
  • Gloversville, The Leader-Herald
  • Herkimer, Herkimer Telegram
  • Hornell, The Evening Tribune
  • Hudson, Register-Star
  • Ithaca, The Ithaca Journal
  • Jamestown, The Post-Journal
  • Kingston, Daily Freeman
  • Little Falls, Little Falls Times
  • Lockport, Union-Sun & Journal
  • Malone, Malone Telegram
  • Massena, Daily Courier-Observer
  • Middletown, Times Herald-Record
  • Niagara Falls, Niagara Gazette
  • Norwich, The Evening Sun
  • Olean, Times Herald
  • Oneida, Daily Dispatch
  • Oswego, The Palladium-Times
  • Plattsburgh, The Press-Republican
  • Poughkeepsie, Poughkeepsie Journal
  • Rochester, The Daily Record
  • Rome, Daily Sentinel
  • Saranac Lake, Adirondack Daily Enterprise
  • Schenectady, Daily Gazette
  • Watertown, Watertown Daily Times
  • Wellsville, Wellsville Daily Reporter
  • White Plains, The Journal News

Paid Weekly Papers (9)

  • Chatham, Chatham Courier
  • Greene, Greene County News
  • Lake Placid, Lake Placid News
  • Ogdensburg, Sunday Advance
  • Ravena, Ravena News-Herald
  • Skaneateles, The Skaneateles Journal
  • Stamford, The Mountain Eagle
  • Windham, Windham Journal

Free Weekly Papers (6)

  • Corning, Corning Pennysaver
  • Cortland, Consumer News
  • Horseheads, Horseheads Shopper
  • Olean, Market Connection
  • Oswego, Palladium-Times Weekly Edition
  • Plattsburgh, Press-Extra

Guidelines & Standards
NYNPA follows the guidelines and standards of acceptance set forth by its Board of Directors.

Promotional Flyer/Media Kit
For general information on the CANNY network please download our promotional flyer (PDF).

Deadline
Order must be placed no later than 1 p.m. Eastern Standard Time on the Thursday before publication.

Placing Your Order
Use the button below to get a custom quote or place your order online 24/7, or contact Don Ferlazzo, Director of Advertising, at (518) 449-1667 ext. 700 or dferlazzo@nynpa.com

Order Online

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