New York News Publishers Association

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CANNY and the Daily Connection
are now the

New York Daily Impact

  • 39 daily papers run ads 5 days per week
  • 17 weekly papers run ads 1 day per week
  • Pricing includes Title Bolding and Twitter
  • Big discounts on multi-week runs
  • Save up to 25% on additional words and online ads, too!


1.4 Million x 5 Days (Dailies)
476,350 x 1 Day (Weeklies)

565,361 x 5 Days (Dailies)
190,540 x 1 Day (Weeklies)

1x $625
2x SAVE 10%
3x SAVE 15%
4x SAVE 20%
5x SAVE 25%

New York Daily Impact

Your classified line ad can reach over 1.4 million readers across New York State for 5 days with just a single order! The New York Daily Impact network is perfect for recruiting employees, advertising business opportunities, promoting events, and offering products or services. This network includes 39 daily newspapers running your ad 5 days, as well as 17 weekly publications running it 1 day each week. Learn more about the New York Daily Impact below, or contact us for a free quote today!

How It Works
Your ad will run 5 days in each daily newspaper and 1 day in each weekly publication during the week of publication (Sunday to Saturday).

Rates and Discounts (cost is per week)*

  • 1 week: $625
  • 2 weeks: SAVE 10%! Just $562.50
  • 3 weeks: SAVE 15%! Just $531.25
  • 4 weeks: SAVE 20%! Just $500
  • 5 weeks or more: SAVE 25! Just $468.75

*All rates include 25 words, title bolding and a Tweet from one of NYNPA's target-specific Twitter accounts.


  • Additional words: $15 each
  • Add 7 days online - $350 for 20+ news website statewide with AdNet Online

Circulation and Readership Statistics*

  • Combined Total Circulation - 565,361 x 5 days (dailies) + 190,540 x 1 day (weeklies)
  • Combined Total Readership - Over 1.4 million x 5 days (dailies) + 476,350 x 1 day (weeklies)

*All figures are approximate, as reported by participating newspapers. Newspaper circulation and readership numbers are subject to change without notice.

Participating Newspapers
Your ad will appear in each of the following publications with just one order:

New York Daily Impact Map

Paid Daily Papers (39)

Ads run 5 days in each daily paper during the week of publication unless otherwise noted.

  • Albany, Times Union
  • Amsterdam, The Recorder
  • Auburn, The Citizen
  • Batavia, The Daily News
  • Binghamton, Press & Sun-Bulletin
  • Canandaigua, The Daily Messenger
  • Catskill, The Daily Mail
  • Corning, The Leader
  • Cortland, Cortland Standard
  • Dunkirk, Observer
  • Elmira, Star-Gazette
  • Geneva, Finger Lakes Times
  • Glens Falls, The Post-Star
  • Gloversville, The Leader-Herald
  • Herkimer, Times Telegram
  • Hornell, The Evening Tribune
  • Hudson, Register-Star
  • Ithaca, The Ithaca Journal
  • Jamestown, The Post-Journal
  • Kingston, Daily Freeman
  • Lockport, Union-Sun & Journal
  • Malone, Malone Telegram
  • Massena, Daily Courier-Observer
  • Middletown, Times Herald-Record
  • Niagara Falls, Niagara Gazette
  • Norwich, The Evening Sun
  • Ogdensburg, The Journal (2 days)
  • Olean, Times Herald
  • Oneida, Daily Dispatch
  • Oswego, The Palladium-Times
  • Plattsburgh, The Press-Republican
  • Poughkeepsie, Poughkeepsie Journal
  • Rochester, The Daily Record
  • Rome, Daily Sentinel
  • Saranac Lake, Adirondack Daily Enterprise
  • Schenectady, Daily Gazette
  • Watertown, Watertown Daily Times
  • Wellsville, Wellsville Daily Reporter
  • White Plains, The Journal News

Weekly Publications (17)

Ads run 1 day in each weekly paper during the week of publication.

  • Auburn, West Onondaga County Journal
  • Auburn, This Week in Cayuga County
  • Corning, Corning Pennysaver
  • Cortland, Consumer News
  • Dansville, Dansville-Wayland PennySaver
  • Dansville, Genesee Country Express
  • Hornell, PenneSaver
  • Horseheads, Horseheads Shopper
  • Lake Placid, Lake Placid News
  • Middletown, Gazette
  • North Tonawanda, North Tonawanda Extra
  • Norwich, Pennysaver/My Shopper
  • Ogdensburg, Sunday Advance
  • Oswego, The Palladium-Times Weekly Edition
  • Ravena, Ravena News-Herald
  • Skaneateles, The Skaneateles Journal
  • West Point, Pointer View


Guidelines & Standards
NYNPA follows the guidelines and standards of acceptance set forth by its Board of Directors.

Promotional Flier/Media Kit
For general information on the New York Daily Impact network please download our promotional flyer (PDF).

Order must be placed no later than 1 p.m. Eastern Standard Time on the Thursday prior to the week of publication.

Placing Your Order
Use the button below to get a custom quote or place your order online 24/7, or contact Don Ferlazzo, Director of Advertising, at (518) 449-1667 ext. 700 or dferlazzo@nynpa.com.

Order Online

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New York News Publishers Association, Inc.
Phone/Fax (518) 449-1667 - Toll-free: (800) 777-1667

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